New Products and upgrades 

Most firms recognise the need for both improved and new products as part of their growth effort. The great question is how much to spend, since all spending will be well in advance of any return.  This can lead to a concentration on quickly implemented minor improvements with sometimes little or no real payback.

We have developed over the years techniques for evaluating the potential increase and the timeframe to breakeven with new initiatives which has worked in a variety of markets.  The Forward Focus Group has also not just planned but assisted in the often difficult initial market entry programs.

So we can help in several ways, first by defining and evaluating areas of opportunity. Then secondly by evaluating the market potential of a proposed new addition. This leads to a comprehensive launch plan and practical asisstance. Finally, we assist, by monitoring the early stage market acceptance and providing feedback on any issues.
 

If this sounds like it would be useful to you, talk to our current contact person now - 
Mike Davidge - direct on 0408 504 939